• Clydes Ink

    Connecting with your audience

  • About Clydes Ink

    Delivering strategic communications 


    Inspired by the book Company of One, Nora Sng stepped out of her comfort zone to fully focus on her own communications practice, Clydes Ink, in 2019.


    As a communications practitioner who has spent over 15 years working in PR agencies, she has come to realise that her greatest motivation at work is not to chase after attractive timesheets. What she enjoys most is the process of delivering work that surpasses standards.

    With her own outfit, Clydes Ink, she can now keep her personality at the heart of her business, focusing on getting better (rather than bigger) and fully devote her attention to the clients who place their trust in her and her network of partners.

  • Services

    Corporate Communications

    Internal Communications

    Investor Relations

    Media Relations

    Crisis Communications

    Issues Management

    Thought Leadership Content

    Message Delivery Training

  • The Team

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    Nora Sng

    Founder and Director

    Nora has over 15 years of experience in public relations. She spent 11 years with a leading Singapore-based consultancy and a Stockholm-based agency, focusing on corporate and financial communications.


    Nora is known for her hands-on approach, versatility and practical insights across varied industries, stakeholder groups and communications practices, including brand building, IPOs, litigation PR, crisis communications and issues management.


    With a knack for breaking down complexity and communicating simply and clearly, she works with C-suites and communications professionals to develop targeted narratives that resonate with stakeholders.

    Clydes Ink is supported by Progressive Communications for accounts that require a bigger team

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    Elainn Gey

    Senior Associate  @ Progressive 

    Elainn is a communications professional experienced in public relations, content creation, and healthcare marketing in both in-house and agency environments.


    Bilingual in English and Mandarin, and trained in digital marketing, she is committed to helping clients share their story and build their brand across multiple channels.

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    Jemima Huang

    Associate @ Progressive 

    Jemima is a digital native familiar with the social media landscape in Singapore. Freshly graduated from the Wee Kim Wee School of Communications and Information, she is full of spunk and creativity, ready to help clients amplify their brand.

  • What Clients Say

    About the Consultant

    Nora has been our strategic communications partner for many years. She is a great listener, has strong commercial acumen, understands business challenges and is an excellent communicator. Importantly, Nora thinks of issues critically and thoroughly, allowing her to provide well-considered advice which is actionable and practical.

    Roy Ang, Executive Director (APAC), Withers KhattarWong LLP

    We enjoyed working with Nora on the MAS Gallery project. A great team player, she drove conversations with subject matter experts and the creative team to distil complex content into attractive multimedia exhibits that encapsulate the multiple roles of MAS in driving the transformation of the new financial landscape.

    Eric Lee, Deputy Director, Corporate Services Department, Monetary Authority of Singapore

    We view Nora as an extension of our investor relations team. She puts in her best in all that she does, displays a keen understanding of SGX listing rules and always strives to improve stakeholder engagement. She keeps her ear to the ground to listen to market sentiments, and proactively shares her views with the management team on sharpening communication with unitholders. 

    Brian McKinley, CEO of the Trustee-Manager, Asian Pay Television Trust

    It is a pleasure to work with Nora. She is enthusiastic, creative and has a strong ability to translate business and organisation needs into communications programs and presentations that are easily understood by the target audience. The work she produces is of high quality and I would definitely recommend her services.

    Pwee Bun Min, Site HR Director, Abbvie Operations Singapore

    Nora is our strategic communications partner for more than 10 years. Her guidance to clients' senior management, whether on exciting business news, or crisis management issues, has yielded spectacular success for us. Her knowledge and experience in financial communciations prove immensely helpful. Nora is also future-oriented and jumps into new domains in sustainability, technology, fintech with a thirst for knowledge and a courage to push for higher grounds. I deeply trust Nora, and admire that she constantly seeks to exceed expectations of herself.

    Winnie Pua, Managing Director, antics@play

    We have worked with Nora for GlobalTix’s corporate and media communications strategy. She took the extra mile to understand our business, explained how media communications can help us (as a startup it was really helpful) and designed a well-thought strategy that suited our budget. Throughout our engagement, Nora exhibited a keen flair in understanding the issues and made our media engagement a success.

    Chan Chee Kong, Chief Operating Officer, GlobalTix