Inspired by the book Company of One, Nora Sng stepped out of her comfort zone to fully focus on her own communications practice, Clydes Ink, in 2019.
As a communications practitioner who has spent over 15 years working in PR agencies, she has come to realise that her greatest motivation at work is not to chase after attractive timesheets. What she enjoys most is the process of delivering work that surpasses standards.
With her own outfit, Clydes Ink, she can now keep her personality at the heart of her business, focusing on getting better (rather than bigger) and fully devote her attention to the clients who place their trust in her and her network of partners.
Nora has over 15 years of experience in public relations. She spent 11 years with a leading Singapore-based consultancy and a Stockholm-based agency, focusing on corporate and financial communications.
Nora is known for her hands-on approach, versatility and practical insights across varied industries, stakeholder groups and communications practices, including brand building, IPOs, litigation PR, crisis communications and issues management.
With a knack for breaking down complexity and communicating simply and clearly, she works with C-suites and communications professionals to develop targeted narratives that resonate with stakeholders.
Elainn is a communications professional experienced in public relations, content creation, and healthcare marketing in both in-house and agency environments.
Bilingual in English and Mandarin, and trained in digital marketing, she is committed to helping clients share their story and build their brand across multiple channels.
Jemima is a digital native familiar with the social media landscape in Singapore. Freshly graduated from the Wee Kim Wee School of Communications and Information, she is full of spunk and creativity, ready to help clients amplify their brand.